Autumn Double Ninth, Chishui Clear lang, follow the ancient training, under the sand wine. On October 13, Guotai Wine industry held the 2022 Annual Production Quality Pledge Conference and 2021 Intelligent Brewing High-quality Development Forum to review the original mission, strengthen the belief in quality, promote intelligent brewing, and jointly build the foundation of high-quality development and quality.
Different from previous years, the “2021 Intelligent Brewing High Quality Development Forum” was specially held at the quality Pledge Conference. Gather experts in the field of industry and intelligent manufacturing, in-depth discussion of intelligent brewing trend, industrial change direction and national Taiwan practice results, help the liquor industry take the scientific and technological force “dongfeng”, usher in high-quality development.
Since this year, Guotai’s production capacity has exceeded 10,000 tons, brand value has exceeded 100 billion yuan, intelligent brewing has entered a new stage, and sales will soon reach 10 billion yuan. Standing on the new starting line, GUOtai once again strengthens the belief and action of “quality as life”, actively promotes intelligent brewing, helps industrial upgrading, and continuously strengthens the quality foundation of high-quality development of Guotai.
Led by science and technology, intelligent brewing
Assist liquor industry transformation and upgrading
“Inheriting classic, Intelligent Brewing future — 2021 Intelligent Brewing High-quality Development Forum” has become the core highlight of this event. As a traditional liquor industry, how to keep up with the pace of the new era, on the basis of adhering to the traditional technology, through science and technology to achieve mechanization, automation and intelligent development is of great significance to improve the industry standardization and science and technology content.
Gong Xixiang, secretary general of The Xinhua News Agency, pointed out that maotai’s brewing process represents the top level of maotai-flavored liquor in China. In the history of thousands of years of brewing in China, its brewing process is the most complex, and it is rare in the world. How to make the ancient traditional brewing in the perfect combination of modern science and technology coruscated with new vitality, and promote the intelligent brewing of high-quality development of liquor industry is a subject we need to face together. At the same time, the liquor industry “linkage of the three industries” is the characteristic industry of enriching people and thriving villages in many areas. How to let enterprises in the process of industrial transformation and upgrading, with the help of intelligent brewing and other advanced technology to continue to “strive for the top”, to maintain regional economic stability and development is of great significance.
GongXiXiang said, the current in the Internet, big data, such as artificial intelligence represented by modern information technology changes with each passing day, the development of jump to a new stage of penetration, cross-border integration, with the laptop “adhering to the tradition, science, innovation” the spirit and to pioneer “, “the courage to take the lead in the brewing of liquor intelligence in active exploration, has achieved fruitful achievements, For liquor industry intelligent reform and promotion to make a demonstration.
Yan Xijun, chairman of Guotai Liquor Group, pointed out that from the perspective of the industry direction, the country vigorously advocates high-quality development, especially the maotai-flavored liquor industry is limited by the two core production factors of land resources and labor, and it is the general trend and inevitable development for large-scale enterprises to go to the road of intelligent brewing. Tasly started its development from big biomedicine, especially in the field of modern Chinese medicine, and has gained certain technological foundation, industrial foundation and milestone achievements. Since the investment into the liquor industry, according to the pharmaceutical concept, technology and standards, strengthen the transformation and upgrading of the traditional brewing industry, has made some progress, is to promote the traditional brewing to intelligent brewing. Today, Guotai Winery has become the main position to explore the intelligent brewing of liquor industry. According to the government’s plan, it will build an ecological and environmental friendly industrial base of nearly 40,000 tons of intelligent brewing here.
Yan Xijun said that the next step, Guotai will rely on information support, digital integration, intelligent analysis, to promote the intelligent brewing to a new stage, so as to realize the transformation of Guotai from a traditional industry to a new industrial enterprise, break a new road, for the large-scale construction of maotai-fragrant liquor intelligent brewing lay a good foundation.
Liu Zhenguo, deputy secretary-general of the China Wine Association, pointed out that innovation has always been the driving force for the development of the liquor industry. Intelligent brewing should realize the perfect reproduction of traditional technology, save resources and protect the environment, liberate manpower, people-oriented, and improve the stability of wine quality. He said that Guotai wine industry’s intelligent brewing road is steady and solid, walking in the forefront of sauce wine; Guotai’s products adopt intelligent brewing technology in the production process to effectively improve product quality, which has important enlightenment significance for the whole industry.
Facing the ever-changing new technology, how to combine traditional brewing technology with the latest technology? How to enable the reform, innovation, transformation and upgrading of traditional brewing industry? How to build a standardized system in line with international standards? Focusing on the above hotspots, experts from all walks of life actively shared their views on intelligent brewing in the summit dialogue, bringing enlightenment and thinking for industrial transformation and upgrading.
After the summit dialogue, a Report on the Intelligent Development of China’s Soy Wine Industry was released. The report takes guotai’s intelligent transformation practice as a case, systematically reviews the intelligent development process of China’s soy wine industry, analyzes the difficulties in the transformation of soy wine industry and gives countermeasures to promote the high-quality development of liquor industry.
Stick to quality
Build a solid foundation for the quality of national Taiwan after ten billion times
In the past 20 years, Based on Renhuai and Rooted in Maotai, Guotai has grown into the second largest brewing enterprise in Maotai Town, and its brand influence in the industry has been rapidly improved, which is inseparable from the adherence to quality. This year is the fourth consecutive year that guotai has held the quality Pledge meeting, which is to continue to strengthen the belief and action of all staff “regarding quality as life”, so as to make a good start and a good step for the production work of the New Year, and lay a good quality foundation.
Zhang Chunxin, general manager of Guotai Liquor Group, said: Embracing the new era, based on the new stage, Guotai jumped to a new level, the internal conditions are available, the external environment is favorable, and further consolidate the comprehensive foundation of high-quality stable and long-term development. However, while promoting the high speed and continuous leapfrog, we should pay more attention to the high quality, learn from famous wine, follow the example, start from the foundation, start from the problem, and build a strong engine and system support for the high quality development of Taiwan.
Zhang Chunxin pointed out that the new production year has begun, making a good bottle of wine is an eternal theme and pursuit, and quality improvement is always on the way. From concept to action, from a grain to the packaged finished wine, all links of the whole industry chain should strengthen the heart of awe, make full efforts to embroider, polish, and achieve perfection. To serve parents and raise children with respect, care, love and carefulness, make every drop of wine, continue to strengthen the trust of dealers and consumers with the quality improvement of Guotai, verify and demonstrate the collective dignity of guotai people.
Always keep in mind the word “quality”, internalize in the heart, externalize in the line, take “quality” as the core and command, continue to improve the quality, make every drop of wine. In the quality oath session, General Manager Zhang Chunxin led the Guotai team to take the oath, and Executive Deputy General Manager Liu Jinping took the oath to jointly take the solemn “Quality Declaration” oath. In 2022, Guotai will continue to adhere to the “quality” as the core, always keep in mind the “quality is the sky” belief, continue to strengthen the quality awareness, constantly improve product quality, to bring consumers a bottle of high-quality Guotai wine.