2021年11月27日

Ping an Health Announces deepening strategy 2.0 to let users “save worry, time and money”

On October 22nd, Ping An Health Medical Technology Co., LTD, a Chinese Internet medical and health service platform, held an Open Day for investors in Shanghai to disclose ping An health’s business practice results and strategic 2.0 upgrade plan.

At the meeting, Fang Weihao, chairman of the board and CEO of Ping An Health Medical Technology Co., LTD., said that Ping An Health would further deepen the strategic upgrade, focus on B2C users, create a family doctor membership system, and constantly improve O2O services, truly “save worry, save time and save money” for users.

平安健康医疗科技有限公司董事会主席兼CEO 方蔚豪。 平安健康 供图
Weihao Fang, Chairman and CEO of Ping An Health Medical Technology Co., LTD. Ping an Health for the picture

To deepen strategic upgrading, focus on users and service quality

Since the middle of 2020, Ping an Health has carried out strategic upgrading in three directions: channel, service and capability. In the channel side, individual users, insurance users and enterprise customers have been comprehensively explored. By June 30, 2021, The registered users of Ping An Health exceeded 400 million, and the accumulated consultation volume was close to 1.2 billion. Ping an Health said it will further focus on comprehensive financial channels and corporate customer channels with high willingness to pay and large growth space to build a bridge between suppliers and payers in the medical industry chain.

Having 220 million ping An financial users is ping An health’s resource advantage. As an important flagship of Ping an healthcare ecosystem, Ping An Health has been deepening its collaboration with the Group to provide full-life services for the group’s high-value insurance users through healthcare membership products.

With the deepening of the strategy, Ping An Health will continue to integrate various financial channels of Ping An Group, create medical and health service products with stronger synergy and higher value, and divert customers to ping An Health platform in an efficient way. For enterprise customers, Ping an Health will provide customized products and rich health activities according to the industry attributes of each enterprise and the situation of employees, so as to help enterprises optimize the medical efficiency of employees and ensure their health.

The family doctor membership model creates a warm service

Ping an Health also elaborated on the “family doctor membership system” at the Open Day for investors, taking “1 family doctor +5 major professional services +1 member health file” as the core service content, matching the resources of five scenarios of health management, sub-health management, disease management, chronic disease management and pension management for users as needed. Help each user to generate a member profile covering its whole life cycle, and coordinate and arrange medical and health related services from online to offline.

Under the background of imbalanced supply and demand of medical resources and low utilization efficiency, the family doctor membership system will provide professional guidance, link high-quality resources, provide professional empowerment for the government, provide differentiated supplements for people with multi-level needs, and realize the improvement of social medical efficiency.

Deeply cultivate O2O to build a more perfect service ecology

With the comprehensive deepening of strategic upgrading, Ping an Health continues to improve offline medical service network while improving online service capacity, fully connecting massive medical resources and traffic resources with influential offline hospitals and medical and health institutions through O2O, and realizing the whole online and offline process.

By September 30, 2021, Ping An Health has established cooperation with 189,000 pharmacies, more than 4,000 hospitals, about 1,700 physical examination institutions and 1,800 + health institutions, laying a foundation for Ping An Health to expand enterprise users and upgrade the family doctor membership system.

“The world’s top medical technology, with more than 1,000 medical patents; The world’s leading medical AI, auxiliary guidance accuracy of 95%+.” The Open Day also showcased the technological advantages of Ping An Group and Ping An Health.

In the future, Ping an Health will continue to make use of the four major advantages of Ping An Group’s experience, technology, customer base and resources, and integrate the three modes of insurance + medical and health care, family doctor membership and O2O medical service. Adhering to the value proposition of “saving worry, time and money”, Ping An Health will provide more warm medical and health services.

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